Pampers Swaddlers are by sales the most sold diaper in the US. Pampers advertises the Swadders line as being designed for comfort. The part of the diaper that touches a baby's skin features Pamper's trademarked 'Heart Quilts' liner that, 'wraps your baby in Pampers best blanket-like softness'.

Pampers Swaddlers diapers also have an umbilical cord norch designed to minimize irritation of the umbilical cord area. The diapers stay connected through flexible connectors that allow the baby to move around, but not loose the diaper.

Whenever a baby does wet the diapers, there is a wetness alert indicator. The diaper is designed to let air move around the baby. This keeps the baby dry, but it also means you're going to know by smell when it's time for a change. Pampers also sales a version designed for night use, Pampers Swaddlers Overnights